Uliana Dobrovskaya’s collection focuses on the weight of expectations when entering the corporate world. The wish is to make a captivating, graceful entrance, capturing everyone’s attention and admiration. The underlying thought is: “What if I stumble in front of everyone?” “That’s what we all think on our first day at a new job or during our first work interview,” she explains. The feeling Uliana wants to portray through her collection is a sort of quest for professional success and approval for the girl with a perfect tight ponytail, which at the most unsuitable moment could eventually fall apart. “Ultimately, this collection is not about perfection. It is about the raw authenticity that lies beneath us. It portrays a slightly clumsy girl navigating life through insecurities and ambitions, on a quest to embody an ideal standard. She finds realness, embraces her imperfections, and uncovers her true self.”