LANDLORD is already stocked in Opening Ceremony in the U.S. and in various locations across Japan. When asked to define the brand, Kawanishi asserts that it is more streetwear than luxury due to its price point, which is similar to that of Our Legacy, Gosha Rubchinskiy or A.P.C. “Of course, if we wanted to put a higher price it would be easier but I want to speak to the youth, I want them to wear my garments. For us it doesn’t matter if they are men or women, but they should feel comfortable and brave in our clothing,” the designer explains.
The eclectic essence of New York resounds throughout LANDLORD’s collections. The utilitarian aesthetic of the brand also reflects and responds to the manufacturing process. The garments are designed and produced in the New York factory of CEO Huang and his family, which specialises in the production of military uniforms. Kawanishi uses bright colours and a variety of textures to elevate his simple wearable workwear inspired pieces. For example, this season he introduced a variety of synthetically coloured oversized fur jackets, layered by stylist Akeem Smith.
“MY WAY OF WORKING IS QUITE EXTREME, I STILL DON’T HAVE ANY TECHNIQUE AT ALL – I DON’T KNOW HOW TO DO KNITTING OR PATTERN CUTTING, I DON’T KNOW HOW TO SEW! BUT I WAS SUPER GOOD AT RESEARCH BECAUSE WHAT I DID WAS ALMOST ALL ABOUT RESEARCH.”