Representing the creative future

WED insists on trying to make bridalwear a more ethical and inclusive industry

The design duo behind WED is making wedding dresses out of forgotten bridalwear and fabric scraps opening a dialogue on sustainable occasion wear

In an industry where fashion genres change radically from season to season, bridalwear seems to be remaining inflexible. Our sociopolitical contexts are shifting but the concept of the wedding dress is intact, performing experiments with its form only when it is closing a designer runway show. Since launching their first collection in 2019, WED, created by Central Saint Martins graduates Amy Trihn and Evan Phillips, wants to push the wearer to turn their “one-day-dress” into a ready-to-wear piece, opening a dialogue on sustainability.

For their Spring/Summer 21’ collection, WED is pushing the notion of upcycling in bridal to its fullest potential. Creating the collection in isolation the duo designed from different locations with very limited resources deciding to place fabric mixing at the core, contradicting the “pureness” that we are used to seeing in bridalwear when it comes to materials. After selecting forgotten wedding dresses, cathedral tulle veils, vintage sequined embellishments, mixing linen and lace, and cutting them all up aiming to use up scrap fabrics, WED has concluded to 100% sustainable bridal designs.

Hoping to show that it is possible for clients to re-purpose their wedding dress, the duo insists on trying to make this part of the industry more ethical and inclusive by actively thinking of same-sex marriages and cross-cultural weddings, creating a discussion on equality between all unions.

1 Granary

Magazine Issue 6

With unprecedented honesty and depth, 1 Granary Issue 6 dives into the work and lives of fashion designers today. As a response to the construction of desire and personality cults that govern our industry, the magazine steps away from the conventional profiles and editorials, focussing instead on raw work and anonymous, unfiltered testimonies. For the first time ever, readers are given a truthful insight into the process, dreams, fears, hardships, and struggles of today’s creatives.

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